The recap of Scott Messer's presentation at the Optable Publisher Summit: Modern Data Stack held in NYC at the IAB Tech Lab on November 20th, 2024.

Learn how transparent ID Bridging solutions can help publishers increase ad yields by maximizing addressability and optimizing ad performance through first and second-party data integration.

Optable partnered with Triton Digital to create an identity technology solution to enable audio publishers to maximize their addressability.

Data collaboration technologies, like data clean rooms, has become a hot topic among media owners.

To Canadians, La Presse is a household name, having long been considered the “newspaper of record” in Canada.