Ad Exchanger's Anthony Vargas covers the Optable & PubMatic partnership in agentic advertising.
.png)
Optable powers Goodway Group’s audience platform with identity, signals and agentic workflows
AdExchanger's Andrew Byrd covers early deployment of sell-side agents, including Optable's Audience Agent.
In a changing digital landscape where third-party cookies are fading, Optable, The Globe and Mail, VIA Rail, and Touché! worked together to improve digital advertising through privacy-safe data collaboration.
